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(family) crest; coat of arms
pattern; figure
playing card suit (in karuta)
「文」 has other readings with different meanings.
この着物には家の文が入っている。
This kimono has the family crest on it.
徳川家の文は三つ葉葵で有名だ。
The Tokugawa family crest is famous for its triple hollyhock.
武士は自分の文を大切にしていた。
Samurai valued their family crest.