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appeal (e.g. for peace); plea; request
appeal (of something); attractiveness; allure
appeal (to the referee)
emphasizing; calling attention to; making a display of; showing off; playing up; touting; using as a selling point; pitch
アピールが足りなかった。
The appeal was not enough.
彼は自分の強みをうまくアピールした。
He skillfully appealed to his strengths.
候補者はアピールの機会をフルに活用した。
The candidate made full use of every opportunity to appeal.