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price; cost
value; worth; merit
value
この宝石の価は百万円を超えるらしい。
The price of this gem apparently exceeds one million yen.
友情の価はお金では測れないものだ。
The value of friendship cannot be measured in money.
価に見合った品質の商品を選びたい。
I want to choose products whose quality matches the price.